6) "I am not your toy" campaign focused on possible owners of slow lorises.
The campaign will have two parts:
- a) viral video focused against the youtube videos supporting the illegal trade in these animals
- b) efforts in placing an anti-ad (billboard) in Indonesia (Jakarta, Medan) close to the markets where the protected and endangered wild animals are often sold
The needed amount: 50,000 CZK
The money will be used for:
- costs of placing the ads on youtube.com
- production of promotional materials for the campaign
- production of billboards in Indonesia
- rental of advertising space for placing the billboards in Indonesia